About Us

Who we are

Commercial Equity Partners is an investment firm that structures private placement real estate offerings with accredited investors. The Company’s objective is to build a portfolio of stable investment properties, generating consistent and increasing cash flows that are distributed to our investors.

We have consistently paid quarterly distributions and to date we have had no capital calls. None of our investments have experienced loss to foreclosure. We work with Alternate Investment Platforms so that Registered Investment Advisors (RIAs) may advise their clients who hold investment with us. By co-investing together with our clients, we create better investment opportunities, while limiting the amount of financial exposure that any single investor needs to take.

What we provide

We make real estate investing easy for our clients. We target stable properties that maximize return on investment, personally fund pre-closing costs and personally sign loan documents, all of which eliminates exposure for our clients. The firm is responsible for underwriting the asset and coordinating due diligence, title/escrow, loan funding and closing activities. After the property is acquired, the firm implements business plans and directs day to day operations. We provide our investors cash flow distributions, quarterly financial reports, and annual K1 income tax statements for our LLC investors and profit & loss income tax statements for our 1031 exchange investors.

We are seeking multi-tenant properties with stable cash flow in the $2.5M to $10M value range. We are most interested in industrial properties, and are more selective with office and retail properties.

 

Executive Team

 

John R. Gross and Jeff E. Johnson have been working together since 2003, completing $75M of real estate transactions during that time. In 2015 Mr. Gross founded Commercial Equity Partners, LLC. Based on their strong working relationship, Mr. Johnson joined shortly thereafter and together they handle the company operations and principal investments.

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John R. Gross

President

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Jeff E. Johnson

Executive Vice President

Mr. Gross began his career in commercial real estate in 1992 with CBRE Group, Inc. (“CBRE”) in Chicago, Illinois. He served as Director of CBRE’s Financial Consulting Group for the West Coast and Investment Advisor in San Diego, California. In 2005, he joined Colliers International, where he served as Managing Director of Private Capital Advisors, investment brokerage practice and Vice President, investment property sales. In 2015 he founded Commercial Equity Partners, where he currently serves as President.
During his career, Mr. Gross has been responsible for strategy development, financial structuring and negotiation of real estate assignments with an aggregate value in excess of $4.5 billion.

In 1991, Mr. Gross earned a Bachelor of Science degree in Finance from DePaul University. He holds a Real Estate Salesperson License with the State of California, Bureau of Real Estate (License #01205055).

Mr. Johnson began his career in 1984 when he joined the law firm of Gray Cary Ames & Frye as an associate in the real estate department. In 1988, he joined McKellar Development of La Jolla as General Counsel. He currently serves as a principal and Executive Vice President of McKellar McGowan LLC, where he oversees all legal and transactional affairs of the company and serves in a project management role, involving him in all aspects of acquisition, finance, entitlement, design, development, and sale. In 2015 Mr. Johnson started as Executive Vice President and principal of Commercial Equity Partners, LLC, providing operational and legal oversight of the firm’s transactional business.
During his career, Mr. Johnson has been responsible for projects involving acquisition, finance, entitlement, development, and sale of thousands of homes and apartments, millions of square feet of office and industrial properties, and numerous residential and commercial land transactions.

Mr. Johnson earned a J.D. from Hastings College of the Law in 1983. He earned a B.A. in Economics from the University of California at Berkeley in 1980. Mr. Johnson is a member of the California State Bar (#110779) and is a licensed California real estate broker (#01160177).